Critic communication in the Orient
The Dubai Airshow closed its doors with a sand storm for French aviation and the Rafale offer, deemed “uncompetitive”. An unexpected opportunity for the Eurofighter which is also on short final in India, but the performance of which in Libya however, paled in comparison to the French fighter.Once again French Industry had to make this known aggressively but without arrogantly relying on the only political halo effect which France enjoys after the Arab Spring. The British clearly won this communications battle.And the cold shower from the Swiss has not improved the tactical situation... Next not to be missed media occasion at the Singapore Airshow in February. Aero3A will be there to support its partners.




